In any implementation of new store technology, program expense, serviceability, and impact to store operations all must be considered if they are to be successful and scaled.
The promise of smart-carts is significant... The personalization of the customer experience will drive loyalty and conversion to a higher lifetime value omni-channel shopper. Billions in new retail media dollars and in connected stores are up for grabs. The opportunities are endless and retailers have taken notice. Now what...?
Step One: Choosing the right smart-cart technology for your stores. If the user experience of your smart-cart program is superior, then every customer walking into your store will want to use a smart-cart device. This means that stores will need a smart-cart device available for every shopper wanting that immersive personalized in-store experience that only a smart-cart can provide.
Step Two: If it's too expensive to implement, service, and ultimately replace in three to five years, then it's not scalable. Beyond's Smart-Cart Program is not only easy to execute but will save tens of thousands of dollars per store location at every stage: implementation, service and customer-facing hardware updates, compared to other smart-cart programs. Screen, battery and computer technology will be very different in three to five years, so when it's time to update your customer facing hardware, only the Beyond devices themselves need to be changed, not the entire cart nor the device charging kiosk.
Beyond's patented Smart-Cart Program utilizes and adapts to a retailers existing fleet of shopping carts... and is the ONLY smart-cart platform that can be added to and removed by the shopper before exiting the store. Shoppers enter the store and select the cart they want; large, small or electric, as before, then check-in at the kiosk to select a device to begin their personalized shopping experience.